JV structures have been successfully used on only a few occasions. After developing the Transco offshore outsourcing strategy, Ben Trowbridge implemented the JVsourcing structure to build Farmland, Synergis, TASCO and several other Joint Ventures that provided BPO and IT services totaling in excess of $600M per year.
OneResource
Group - ORG: Dairy Farm International
In the late 1990’s, Dairy
Farm International, a Hong Kong conglomerate with more than
$6 billion in annual revenue and 60,000 employees decided
to restructure its Finance and Accounting processes to maintain
a competitive advantage. By forming a Joint Venture with Ernst
& Young, which operated under the name OneResource Group,
it provided back office processing services to support retail
outlets for all its supermarket and convenience store businesses.
This deal is still operating today under the management of
CapGemini.
OneSystems
Group - OSG: Farmland Industries
OneSystems Group LLC was
formed in 1997 as a Joint Venture between Farmland Industries
Inc. and Ernst & Young, with a 50/50 split in ownership.
Farmland, the largest farmer-owned cooperative in North America
comprised of 1,400 local coops, used a traditional IT department
with a non-integrated computer system. Although the organization
was maintaining its position in the market place, Farmland
wanted to take the company to the next level by establishing
leading edge technology and expertise on a long-term basis
while controlling its IT costs. OneSystem Group was established
to provide all applications and infrastructures at Farmland
and remains the prime example of this unique structure.
Synergis:
PreussenElektra
Ernst & Young and
PreussenElektra, a $10-billion German utility company based
in Hanover, formed Synergis, a joint venture partnership,
to provide IT services back to PreussenElektra and five majority
owned subsidiaries. PreussenElektra, is the second largest
utility company in Germany and the fourth largest in Europe,
and needed to standardize its IT processes, and improve its
ability to introduce new products and services. The Joint
venture with Ernst & Young created a cost effective company
that allowed them to maintain a competitive edge and strengthen
their ability to enter future markets.
TASCO
Europe - “The Accounting Services Company”
Established in 1998,
TASCO Europe began as a Joint Venture between Shell International
Ltd. and Ernst & Young LLP to provide pan-European accounting
services. As an internal shared service center, TASCO (now
a wholly owned subsidiary of Shell called FINOPS North) provides
a range of accounting services from one central location to
Shell customers throughout Western Europe.
Trowbridge Group
- CapGemini & TXU Corp
In early 2004, the Trowbridge
Group met with the senior management team at TXU and outlined
a variety of sourcing initiatives and management structures
including JVsourcing, that would greatly impact their competitive
edge. TXU had previously engaged a series of outsourcing consultants
who had, with some success, identified functions and activities
that could be outsourced. However, TXU could not overcome
the issues of control and transformation sufficiently to make
the decision to outsource. The JV methodologies identified
by TG were instrumental in the structure of the $3.5 billion
JV outsourcing contract between Capgemini and TXU.
Capgemini Energy, the joint
venture formed with TXU was set-up as a limited partnership
under a 10 year agreement in which TXU owns less than 3%.
This Limited Partnership will provide information technology,
call center, billing, human resources, supply chain, accounts
payable, and finance and accounting services to TXU, with
approximately 2,700 employees moving to the new company.
This most
recent evolution of the JVsourcing structure is a superior
method of controlling risk and managing change and is headed
by a Cap Gemini Vice President who is assigned to the JV as
CEO on a full time basis.
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